10 Essential SaaS tools for your business

Ethel Linnasaar

Marketing manager

With more and more people shopping online then ever before, there’s never been a better time to start an eCommerce business. There are several platforms in the market, that can help you create your online store from scratch, cover complex functions, and handle both the front and back end of your site’s operations.

What is SaaS?
SaaS or “Software as a Service” is a business model where software is offered as a service to users. Usually the service is on a montly or yearly subscription. SaaS solution providers usually take care of hosting, maintenance, upgrades, security etc. so they can offer a hassle-free solutions for their customers.  

We've rounded up 10 essential SaaS tools for your eCommerce business. The free or low-cost solutions can help you create beautiful online stores, manage inventory, optimize your online marketing and more.

Summary of Essential SaaS Tools:
  1. Voog – Set Up Your Online Store
  2. Removal.Ai – Make Your Product Pictures Better
  3. MakeCommerce – The Leading Payment Solution
  4. Outvio – Manage Your Deliveries
  5. Fienta – Make Your Ticket Sales Easy
  6. BookLux – All-In-One Booking System
  7. Grammarly – Make No Grammar Mistakes
  8. Copy.Ai – High-Quality Copies
  9. Samily – Create Better Newsletter Campaigns
  10. Canva – Spice Up Your Content

SaaS tool for you online store
In a meeting to discuss the best SaaS tools for your eCommerce business.

1. Voog 

Easy to use website builder.
Make your own online store.
You do not have to be a coding genius to build your own website or online store. Voog is an easy-to-use tool that helps you create a well-design online store that is multilingual and mobile-friendly. All you have to do is create an account, choose a suitable design and enter the necessary content. The first 30-days are free for you to try.

Ready-made design templates will help you get started, later you can change and adapt all templates to your liking. Voog user interface gives you the possibility to conveniently change the structure and content of your website and manage your online store, all in one place. Online store options include various popular payment and delivery methods, the ability to sell products worldwide, discount campaigns and much more.

Best of all, if you ever get into trouble when creating a website or online store, you can always ask for help from Voog support.

You don't need to have IT knowledge to make your own online store, use Voog.

2. Removal.AI

Removal.AI homepage
Remove the background from images with AI in seconds.

With Removal.AI, you can instantly create a transparent background and turn your images into art, banners, presentations, product catalogues and other graphics. The background is completely customizable.

Removal.AI automatically detects the subjects in the photo and cuts them out with new, clear & smooth edges. The platform is even capable of handling hair or any fur edges. The best part is you do not have to do it individually but can process over 1000 images in a single upload. In addition, Removal.AI offer a photo editor tool with which you can quickly add text or effects to your photos.

Save your time, energy and money. Let Removal.AI remove your product photo backgrounds for a professional and clean look.

3. MakeCommerce

Makecommerce homepage
MakeCommerce is the leading payment solutions provider for e-shops in the Baltics. Their services are trusted by over 4 000 merchants – from big leading merchants to small businesses.

Accept payments from Estonian, Latvian, Lithuanian and Finnish banks, and collect Visa and MasterCard payments with MakeCommerce. The service also includes a buy-now-pay-later (BNPL) option, an electronic Kniks gift card and in addition to payments you’re also able to register your parcel deliveries with Omniva, Itella SmartPOST, DPD and LP Express. Check out all the services that you get with one integration and one contract.

Get started with MakeCommerce, just sign up, choose which area you would like to access payments, and fill in the details about your shop and business, easy as that! In a few days, you will get the confirmation and can start selling your products. The last thing you need to do is add the MakeCommerce payment option of to your online store.

Add the MakeCommerce payment option to your Voog online store
Voog Plus MakeCommerce special plan is just for you if you are interested in MakeCommerce payment solutions. The special plan gives you almost all Voog Premium features at the price of Voog Plus.

Check out the special plan here

4. Outvio

Outvio homepage
Outvio is a post-checkout infrastructure for eCommerce that helps you grow your business while helping your customers take their shopping experience to another level.

When using Outvio, your customers will feel like VIPs from the moment they make their purchase to the day their order is delivered. The application will give your online store and post-checkout journey a serious upgrade – Outvio helps to improve customer service, save time and money, and automate all processes after the sale.

Outvio gives you all the tools needed to offer a superior post-checkout customer experience, even better than Amazon. And while Outvio takes care of your customer, you can focus on what matters – growing your business.

Setting up the service takes only a few minutes, and integrations of various applications and services are just one click away.

Use Outvio with Voog

5. Fienta

Fienta homepage
Meet Fienta – a ticketing platform that makes organizing events and selling tickets easy and affordable.

Fienta is a very user-friendly platform that helps with organizing, marketing and advertising events as well as ticket sales. It doesn’t matter if your event is an intimate dinner or a big concert, Fienta will help you sell tickets very efficiently.

Their platform is usually free for all free events but any event with ticket sales will be charged a 3.5% fee per ticket sale. All the payment processing fees are included in their pricing, so you can budget accordingly.

Create your event page with Voog and add Fienta ticket sales to your homepage in just a few steps. The ticket purchase process can also be integrated to sell tickets directly from your website.

If you need a website for your event click here.
Set up your event and start selling tickets in minutes!

6. BookLux

BookLUX homepage
BookLux is an all-in-one booking software – everything you need to automate bookings and grow your business.

The comprehensive online booking calendar software is reliable and super easy to use and has multi-platform availability. With the application, you can create a calendar, and share services between different locations and colleagues. In addition, you can customize the view and design of your booking calendar the way you want.

BookLux system is ideal for taking bookings 24/7, managing your team and getting more customers. Customers can choose the service they like, regardless of time and location.

Manage your bookings, get new customers and grow your business with BookLux.

Add BookLux to your Voog site

7. Grammarly

Grammarly homepage
Say “no” to misspellings, grammar errors or typos by using Grammarly.

Grammarly is a program that checks your text for spelling, grammar and punctuation errors and flags them so you can correct them yourself. It is a useful program for business, making copy for social media, advertisements or even blog posts. At the moment, Grammarly is most useful with English texts.

Grammarly is very useful for business, but it also comes in handy for personal tasks like sending emails, filling out documents, etc.

8. Copy.AI

Copy.ai homepage
Write faster than ever before.

Copy.ai is an AI-powered copywriter that creates high-quality texts for anything. The applications help you make text specially for social media, advertisements, product descriptions and other content.

You can create an impressive text with just a few clicks - choose the project purpose, enter the original text to the text area, choose the tone that you want your copy to be in and wait for the answers. After some time, the multiple automatically generated texts will be ready from which you can choose your favourite. If none of them is suitable, then try again and choose another tone for your text.

Choose Copy AI as your new copywriting assistant.

9. Smaily

Smaily homepage
Smaily is an easy-to-use tool with which you can create better newsletter campaigns and impress your subscribers with various email marketing features.

Add Smaily to your Voog homepage
Smaily is a simple tool that lets you create beautiful newsletter campaigns and impress your clients with various email marketing features.

Send relevant news to your customers. And after sending out emails or campaigns, Smaily keeps all the results in one place, so it's easy to stay on top of things.

You can also add a special registration form to your website through which you can collect the email addresses of website visitors. This will help you grow your email list and increase your readership. Format the registration form exactly as you want - add fields, hidden parameters, and remove unnecessary information. The reCAPTCHA check is also built into the registration form.

Collect email addresses and send beautiful emails with Smaily.

10. Canva

Canva hompage
Grab attention with unique designs.

Canva is an image editing tool that makes it very easy to create different banners, edit photos and design marketing content. You can also create animated or video content with Canva. Enhance your campaigns and ads by making professional and sconsistent content that is suitable to your brand.

The platform is much cheaper than other similar alternatives for making visual content (Figma, Adobe Illustrator etc.). The application is available for both desktop and mobile so you can make and edit your content whenever, wherever.

Canva have integrated a handfull of images, fonts and templates as well as various animations for videos that will help you get started with your first projects. The application is available for both desktop and mobile, so you can edit and create content whenever, wherever.

Create your own art.

Bonus – Promoty

Promoty is an influencer management tool for brands and agencies.

It’s basically a CRM for managing influencers. You can add Instagram, TikTok, and Youtube creators, and organize them by boards and columns. Every profile can be enriched with notes, labels, and comments.

Besides that, you can use Promoty to monitor influencer-generated content and chat with influencers.

If you need more creators, you can search for influencers from a global database of over 250 million creators. Filter them by interests, audience, and other criteria, to find the perfect creators for your brand.

Additionally, you can see extremely detailed insights about every influencer.

Final words.

Various SaaS allows you to automate business activities, reduce costs, increase efficiency and make your customer's shopping experience better. Many mentioned tools simplify your everyday workflow and give you more time to focus on the business and how to grow your eCommerce business.